Tuesday, 31 July 2012
Wednesday, 11 July 2012
When it comes to electronic signs, businesses usually have the perception that outdoor billboards and screens are all that need to be addressed and talked about. Though outdoor advertising have a much wider reach and plays a crucial role in bringing new footfalls to the store, role of indoor advertising could not be undermined. Ad Systems, a major player in the automated display systems, explains how indoors could be made more productive;
To disperse information
In a mega retail store, there are a number of products on offer. In the hullabaloo of shopping carts and discounts, people sometimes don’t notice the deals they would otherwise be interested in. Indoor display screens could be used by businesses to disperse information about such deals and money saving offers. Such display tools if placed at a prominent location are bound to work in favor of the business.
Your store has started offering a new line of products that were not available earlier. So, what do you think would be the best way to communicate the same to the customers already treading the huge store? Well, display screens could be a smart choice. Apart from new arrivals, discounts, new deals and even general information could be displayed by making use of LED message board. Being of eye catching nature, communication is very effective when routed through digital displays and sales are also very likely.
A business also needs to communicate effectively with one’s employees from time to time. In manufacturing units, digital boards are used to inform and educate workers about safety requirements, department segregation and equipment handling processes. New workers also gain understanding about the organization through such displays.
Affordability and usability are big issues when we talk LED display screens. One needs to figure out the needs first. For instance, if one need to attract the attention of passerby’s, then LED window displays are very effective. In case of sports news, financial news and net messaging, single line LED displays are more appropriate.
However, such varied needs could only be catered by a firm with diverse product portfolio. Ad Systems is one player that has the prowess to meet different demands of businesses. Apart from window and single line LED displays, it also offers multi line displays, pro video LED walls, showroom info director and large format LCD displays.
Specialized machines like freestanding info director demands a lot of technical expertise because of the features it include. It is one of the most advanced information systems in the market. Pro video LED walls also demand the same amount of skill from the automated system manufacturer. Ad Systems has made sure that they are known for dealing in such machines.
Apart from indoors, the company also offers outdoor products. It has been in the field of designing, manufacturing, installing and servicing automated display systems for the last three decades. This gives Automated Display Systems an edge over its rivals in the field of experience and knowhow.
So, it could be said that productivity of indoors as well as outdoors could be enhanced by making use of digital advertising.